Showing posts with label Internet Safety. Show all posts
Showing posts with label Internet Safety. Show all posts
Tuesday, April 14, 2009
Sue Scheff: Podcasts Page Updated
Visit www.suescheffpodcasts.com - new updated articles and podcasts have been added.
Saturday, January 24, 2009
Sue Scheff: Video Reputation Management - ReputationDefender
Do you feel the need to trust a professional service to monitor your online reputation protect your privacy, and maybe even use for civil and criminal lawsuits? ReelSEO’s Grant Crowell interviews Michael Fertik, CEO of ReputationDefender, about where automated tools are today with monitoring video online, what’s expected to improve with advances in technology, and what are some of the best ways people can go about monitoring and managing their ‘video reputation’ today.
Michael’s Bio
For some background, Michael Fertik’s company profile reads: “a repeat Internet entrepreneur and CEO with experience in technology and law. After law school, he clerked for Chief Judge Danny J. Boggs of the Sixth Circuit Court of Appeals of the United States. He is a graduate of Harvard College and Harvard Law School. In his capacity as CEO of ReputationDefender, Michael serves on the advisory board of The Internet Keep Safe Coalition (iKeepSafe), a non-profit that works for the health and safety of youth online.”
The following video clip features an roundtable panel discussion about online reputation management with Michael Fertik on “Digital Age” - WNYE/Ch 25 (NYC TV):
Thursday, January 15, 2009
How To Protect, Fix Your Online Reputation
Jan. 10, 2009
New York
(CBS) Did you ever "google" yourself and find something negative?
It should worry you. Just one negative posting can cost you a job
It's estimated that more than 70 percent of employers do a Web search on job applicants as part of their hiring procedures. More than half of them admit to not bringing someone on board because of negative information they found online.
It could be something you posted years ago, or something put into cyberspace by someone you know - or even a perfect stranger.
What can you do about it?
Michael Fertik, founder of ReputationDefender.com, had some advice on The Early Show Saturday Edition.
Fertik says he started the business two years ago with one person. He now has 60 employees. His service costs about $10 a month.
Fertik told substitute co-anchor Seth Doane that safeguarding your online reputation is “as important as your credit score nowadays. Every life transaction that you have, whether you’re looking for a job, you’re looking for romance, you’re looking for a friend - people are gonna look you up on the Web and make conclusions based on what they find.
"One random, idiosyncratic piece of content about you on the Web could dominate your Google results forever," he said. "It's such an issue: It affects people who are undeserving, people who are sort of using bad judgment, all kinds of different people."
What's worse, legal recourse is murky at best, Fertik observed, saying, "The law hasn't caught up yet with privacy. The Internet has really changed the privacy landscape in a big way and the law hasn't yet caught up with it. It's lagging behind, so far."
Fertik stressed that, "You have to be on top of your (online) reputation. It's not about narcissism. It’s about your personal brand. Especially in a down economy, people are looking you up, they’re making decisions. They're denying you a job unless they find something really good about you on the Web."
He had three key pieces of advice:
First, never let anyone set up your reputation online. Establish yourself online to create a clear and positive image of you. Don't wait for someone else to destroy it. Use what he calls "Google insurance": Create a profile on something like Facebook that's positive and tasteful. Claim the real estate on your name. What is said about you on the Web isn't a function of you living a righteous life: Anyone can say something bad about you. "Write your own history," he recommended.
Second, if there's a problem with your online reputation, you have to find it. Constantly monitor the Web. Search for full names, usernames, etc. Be on top of the game. Go deep into the Internet to Web sites that aren't indexed by Google: "The deep Web - Facebook, MySpace, the pages where the content really starts to generate and become problematic."
"Monitor yourself assiduously," Fertik told Doane.
Third: The longer it's there, the more it spreads and can be archived. If you see a problem, deal with it quickly. Get in touch with people and tell them to stop, in a kind and thoughtful way, without getting a lawyer involved right away. Reach them on a human level. If you want professional help, companies such as ReputationDefender are available. As Fertik told Doane, "Nip it in the bud before it spreads and gets mirrored and replicated. If you can't do it, you want to hire the pros."
If you do find something bad about yourself, how do you get it offline?
"Sometimes," Fertik responded to Doane, "what we do is, we overwhelm the 'bad' with good to make sure that when people look you up, they see what you want them to see, they see your good videos, not necessarily the (bad ones)."
New York
(CBS) Did you ever "google" yourself and find something negative?
It should worry you. Just one negative posting can cost you a job
It's estimated that more than 70 percent of employers do a Web search on job applicants as part of their hiring procedures. More than half of them admit to not bringing someone on board because of negative information they found online.
It could be something you posted years ago, or something put into cyberspace by someone you know - or even a perfect stranger.
What can you do about it?
Michael Fertik, founder of ReputationDefender.com, had some advice on The Early Show Saturday Edition.
Fertik says he started the business two years ago with one person. He now has 60 employees. His service costs about $10 a month.
Fertik told substitute co-anchor Seth Doane that safeguarding your online reputation is “as important as your credit score nowadays. Every life transaction that you have, whether you’re looking for a job, you’re looking for romance, you’re looking for a friend - people are gonna look you up on the Web and make conclusions based on what they find.
"One random, idiosyncratic piece of content about you on the Web could dominate your Google results forever," he said. "It's such an issue: It affects people who are undeserving, people who are sort of using bad judgment, all kinds of different people."
What's worse, legal recourse is murky at best, Fertik observed, saying, "The law hasn't caught up yet with privacy. The Internet has really changed the privacy landscape in a big way and the law hasn't yet caught up with it. It's lagging behind, so far."
Fertik stressed that, "You have to be on top of your (online) reputation. It's not about narcissism. It’s about your personal brand. Especially in a down economy, people are looking you up, they’re making decisions. They're denying you a job unless they find something really good about you on the Web."
He had three key pieces of advice:
First, never let anyone set up your reputation online. Establish yourself online to create a clear and positive image of you. Don't wait for someone else to destroy it. Use what he calls "Google insurance": Create a profile on something like Facebook that's positive and tasteful. Claim the real estate on your name. What is said about you on the Web isn't a function of you living a righteous life: Anyone can say something bad about you. "Write your own history," he recommended.
Second, if there's a problem with your online reputation, you have to find it. Constantly monitor the Web. Search for full names, usernames, etc. Be on top of the game. Go deep into the Internet to Web sites that aren't indexed by Google: "The deep Web - Facebook, MySpace, the pages where the content really starts to generate and become problematic."
"Monitor yourself assiduously," Fertik told Doane.
Third: The longer it's there, the more it spreads and can be archived. If you see a problem, deal with it quickly. Get in touch with people and tell them to stop, in a kind and thoughtful way, without getting a lawyer involved right away. Reach them on a human level. If you want professional help, companies such as ReputationDefender are available. As Fertik told Doane, "Nip it in the bud before it spreads and gets mirrored and replicated. If you can't do it, you want to hire the pros."
If you do find something bad about yourself, how do you get it offline?
"Sometimes," Fertik responded to Doane, "what we do is, we overwhelm the 'bad' with good to make sure that when people look you up, they see what you want them to see, they see your good videos, not necessarily the (bad ones)."
Wednesday, January 7, 2009
Sue Scheff: ReputationDefender - My Good Name Protector ReputationDefender Raises $2.6M In 1st Round
Redwood City's ReputationDefender has raised $2.6M in 1st-round funding. The startup aims to sell online name-monitoring and protection services. The idea is that with all the social networks, blogs, etc. it is getting more and more common to find pictures or comments of oneself on the net. ReputationDefender pitches plans to get such comments taken down.
ReputationDefender says it made $1.2M in revenue in 2007. It sells four versions of its web reputation management services: MyChild, MyReputation, MyPrivacy and MyEdge. Services include a monthly report on what is said about a customer on the Internet and they can pay to have ReputationDefender help take negative items down or put up positive information.
Read entire article here.
ReputationDefender says it made $1.2M in revenue in 2007. It sells four versions of its web reputation management services: MyChild, MyReputation, MyPrivacy and MyEdge. Services include a monthly report on what is said about a customer on the Internet and they can pay to have ReputationDefender help take negative items down or put up positive information.
Read entire article here.
Friday, June 20, 2008
Podcast on Keeping Kids Safe in Cyberspace
On Tuesday, June 17th Dr. Paul featured Michael Fertik, CEO of Reputation Defender. If you are a parent of a child that surfs online - this is an important Podcast for your to listen to.
Michael Fertik is a repeat Internet entrepreneur and CEO with experience in technology and law. After law school, he clerked for Chief Judge Danny J. Boggs of the Sixth Circuit Court of Appeals of the United States. He is a graduate of Harvard College and Harvard Law School. His company, Reputation Defender, helps parents to know what is online about their children, and provides services to find and eliminate potentially dangerous or damaging content.June17th Call
On this call, Michael discusses some important information and resources to help parents become more proactive about knowing what is out there about their family, and doing something about it.
Click here to listen: http://parentalpower.wordpress.com/
Thursday, June 5, 2008
Tuesday, May 27, 2008
Sue Scheff - Internet Abuse - Podcasts!
Coming soon, my Podcasts website www.suescheffpodcasts.com will be updated with The Rachael Ray Show and The Cyber Savvy Show with Erika Marie Geiss.
Friday, May 2, 2008
Sue Scheff - The Rachael Ray Show on Cyber Slander and more
Sue Scheff continues to be a voice against CyberSlander. As both a victim and survivor of Internet Defamation, she has become a leader in promoting Cyber Safety.On April 17th Sue Scheff appeared on the Rachael Ray Show talking about Cyber Slander and promoting her upcoming new book - Wit’s End!Free Speech will never condone defamation.
In an unprecedented jury verdict for damages, Scheff was awarded over $11Mfor the malicious and defamatory online comments from a woman that wanted E-Venge.For more articles on E-Venge - check out http://www.suescheffpodcasts.com/.
Sue Scheff retained the priceless services of Reputation Defender.If you are a victim of Internet Abuse, take a moment to review the services Reputation Defender has to offer.If you are a parent, it is important to consider Reputation Defender MyChild to help protect your child online.
Tuesday, April 1, 2008
Sue Scheff - Internet Safety - Podcasts on E-Venge
Check out my new website on Podcasts about E-Venge.
Today's Cyber World has created new concerns for many people, especially parents and their kids using the Social Networking sites such as MySpace.
It is important to read how to protect your kids online and also be aware of where they are surfing.
I often recommend to parents to consider Reputation Defender/MyChild to help them monitor their children's name and where and how it is being used online.
Today's Cyber World has created new concerns for many people, especially parents and their kids using the Social Networking sites such as MySpace.
It is important to read how to protect your kids online and also be aware of where they are surfing.
I often recommend to parents to consider Reputation Defender/MyChild to help them monitor their children's name and where and how it is being used online.
Friday, March 21, 2008
Sue Scheff - New Podcast Added
Check out my new Podcasts Website.
The recent interview with the CBC Sunday Morning Magazine regarding Online Profiling as been added.
Saturday, March 15, 2008
Sue Scheff: Helping Fight Against Internet Defamation and Internet Slander
After I won an unprecedented jury verdict for damages done to me online of $11.3M - this has brought me into a new chapter of my advocacy. As a parent advocate, I educate parents on a loosely regulated industry some call - teen help residential programs and schools. After a horrific experience with my own teenager, I become a voice to create awareness to others so they didn't make the same mistakes I did.
Now with this new chapter of Internet Abuse and Cybersafety - I have meet with my Florida Senator several times and we just meet with our Congresswoman. I am very confident positive changes will be made to create a safer cyberspace - help to make people accountable - and reduce cyberbullying through new legislation.
My new position has put me in a public light, and I plan on using it to help others. I am contacted on a regular basis from victims of the Internet harassment as well as many media outlets. This is now a topic that is not going away anytime soon.
Visit my Podcasts on E-Venge. My official website is http://www.suescheff.com/
Now with this new chapter of Internet Abuse and Cybersafety - I have meet with my Florida Senator several times and we just meet with our Congresswoman. I am very confident positive changes will be made to create a safer cyberspace - help to make people accountable - and reduce cyberbullying through new legislation.
My new position has put me in a public light, and I plan on using it to help others. I am contacted on a regular basis from victims of the Internet harassment as well as many media outlets. This is now a topic that is not going away anytime soon.
Visit my Podcasts on E-Venge. My official website is http://www.suescheff.com/
Sunday, February 17, 2008
Sue Scheff featured on CBC News Television
CBC News Television - Sunday Morning News Magazine
How can you fight back when your personal information - whether true or false - ends up on the Internet for everyone to see, like a potential employer, for example? We give you tips on protecting your reputation online.
Tuesday, January 29, 2008
Memo to Internet Nutjobs: Please, think before you post
By Jacqui Cheng
Threats against others on the Internet are just about as surprising as the sky being blue every morning. But some threats are more serious than others, and the list of victims seems to be expanding as more of the unwashed masses general public gets online. Online marketers are one of the newest groups to join that list, and once again, we are faced with questions about how much regulation is necessary in online communities to keep the peace without stepping on users' freedom of expression...... click here for the entire article.
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As a victim of Internet Defamation and now a survivor of it, Jacqui Cheng completely articulated the way many people feel as they are being attacked online - and comically, we usually call them "nutjobs!"
Since my victory in court with a jury verdict for damages (over $11M) of what one woman did to my family, my organization and myself online, I receive emails on a daily basis from people that have become victims of malicious attacks. It is time to fight back - as I continue to work with my Florida Senator, we are meeting with our Congresswoman very shortly to help pave the way for a safer Cyberspace.
Wednesday, January 16, 2008
Sue Scheff: Introducing Podcast on E-Venge!
As a victim and survivor of Internet Defamation, I have been victorious in court and won an unprecedented jury verdict for damages of $11.3M!
I have had extensive media coverage inclucing 2020 ABC News i-Caught, CNN, Fox Morning Show with Mike Juliet, BBC, NPR and many more - to help be a voice to stop Internet Abuse and Cyberbullying.
Check out my new Podcasts - we will be updating them.
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